researchThe marketing research process is much easier when you're working with someone who speaks the language of your category and doesn't require an education on the dynamics of your industry.

如果与使用同一种语言且具有行业知识的人一起工作,市场调查将更为容易。

Since 2006 we've been providing custom marketing research solutions for clients. And as our expertise will prove, we know where you're coming from and can provide you with the strategic direction to help you get to where you need to go.

自2006年以来,我们就为客户提供,制定市场调查方案。我们所拥有的专门技术证明我们完全了解您的想法,并能为您的前进道路指明战略性的方向。

 

Furthermore, we have two main offices in Mainland China, this will ease the process of training, meetings and overall communications.

而且,我们在中国大陆设立了两个办事处,这将使我们的培训、会议及全面沟通更为容易。


Product Development Research产品研发

Product development is the lifeblood of any business, yet it is one of the most complex, costly and risky endeavors that your company will face.

产品开发是一个企业的生命之所在,但它又是企业所面临的最为复杂、耗资巨大及饱含风险的任务。

Marketing research, both qualitative and quantitative, plays a crucial role in making the best business decisions throughout product development. That's because a true understanding of consumer wants and needs, and of how your new product could fill those needs in a meaningful way, is at the heart of any product success.

无论是定性还是定量的市场调查都为企业在整个产品开发过程中作出最佳决策方面起着举足轻重的作用。这是因为对客户需求与期望,以及新产品如何契合这些需求的了解将是产品成功的核心所在。

In SGA we strive to make the process easier by providing not only the marketing research tools, but also the guidance necessary to get you actionable answers from beginning to end.

本公司致力于让此过程更为简单化,我们不仅提供市场调查工具,同时还提供自始自终的指导以帮助您完成所需行动。


Consumer Insights Research客户需求调查

researchNow more than ever, the consumer is in charge. With fragmented media, virtually unlimited choices and a challenging economic environment, it's becoming increasingly difficult to connect with consumers and influence their product or service choices.

现在,客户比以往任何时候都更处于主导地位。因为各种媒体的宣传,选择的无限拓展,以及竞争性的经济环境,与客户建立联系并影响他们的产品或服务选择变得越来越困难。

Understanding those subconscious, emotional motivations and hidden tensions will allow you to develop messages and communications that resonate with consumers and ultimately build long-lasting relationships and loyalty to your brand.

了解这些潜意识的情感动机及潜在的压力将有助您与客户间信息传递与沟通达成共鸣并最终与他们建立起持久的关系及品牌的忠诚度。

 

Hispanic Research 拉美裔调查

It's no secret that the Hispanic population is a very fastest growing segment in the world and that Hispanic consumers are an integral part of the marketplac. If you're not effectively marketing your product or service to this group, you might not be reaching over 1000 million consumers in your target market.

拉美裔正在全球增长迅速,这已不再是秘密。拉美消费者是全球市场不可分割的一个整体。如果您的产品或服务营销在他们中间不是那么有效的话,您的目标市场中将失去超过100万人的消费群体。

 
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